... a barrage of pop-up ads!!
"Click Here to Win a Free iPod!"
"Shoot the Paparazzi to Win an xBox!"
"Buy Sin City on DVD!"
"Should Marijuana Be Legalized? Yes? No?"
Startled awake, you begin cursing the day the invented free-air pop-up ads and make a run for it, the multiplying ads popping up out of thin air around.