A new restaurant showed up one night, as if placed there by some omnipotent being. With no prior notice and no announcement, it just appeared, replacing a once-empty lot. The place resembled a small diner or fast food joint, except for the garish, sickly lighting that shined out. A sign reading 'Burgore World' was plastered above the entrance in a plain, uninteresting font.
All of a sudden, commercials for this odd restaurant, Burgore World, started spreading like a wildfire, yet no one really seemed to talk about them. The commercials showed a simple diner, yet there was something off about them. Their slogans didn't really make sense half the time, as they kept repeating odd phrases and random words like "TASTE" and "Digest" over shots of unidentifiable food that looked AI-generated. It made you wonder why anyone would want to eat there.
Eventually, curiosity got the better of you, and you decided to check it out.
To your surprise you saw a massive line of people waiting outside the restaurant. They stood there completely still, like zombies or living corpses, with an almost unnatural smile plastered on their faces. The crowd repeated the same strange phrases and words that the commercials kept spouting, making you wonder if this was actually some clever viral marketing campaign.
Attempting to speak with the people in line got you no answers, though, as they just stared ahead with a glazed expression, chanting things like "The taste... the taste..." and "Mmm so yummy..."
Eventually you decided this was all a bit weird for you, and you decided to head back home for now.
But you knew that something fishy was going on here.