Eventually large corporations discovered that they had a whole new demographic to sell to – furries! As the furry culture became more popular there was a flood of new products catering to them. Games, books, TV shows, movies, toys, everything! Companies made a fortune by naturally exploiting something new.
Then one day, an independent research group working on a top-secret genetic altering device sold their research to the Furtech Company for a mint. Later that year after extensive testing and refinement Furtech released the Version 1.0 Morphomax ray gun, which could be used on animals to make them into real living anthro versions of themselves.
Retailing for more than two thousand dollars on average, the Morphomax emits a laser beam that penetrates a living creature’s body and fundamentally alters their DNA in seconds. The device is no bigger than a remote control, is powered by a rechargeable lithium cell battery, and you just point it and pull the trigger. You can accessorize and upgrade the basic package by installing chips that not only change an animal into a humanoid, but allow you to vary the speed and intensity of the change itself, alter gender, size, intelligence, species, arousal, and more! Although these chips cost extra, they are well worth it, as they make the Morphomax almost limitless in it’s power.
Although, in the quest for huge profit, perhaps the device has some side effects they missed.
...Or chose to ignore.