You decide to pick hair color. After all, if this thing really works, you're not sure you want to pick something bold right away. You have dark blond hair, and think to yourself you can always say you dyed it.
You focus on the guy, sigh, and kiss the ring. You wait a few seconds and nothing seems to have happened. The guy on the screen looks exactly the same before he disappears and the next segment comes on. You're not sure what you expected, if this ring was real the magic shop would be the most popular store in the world.
You walk to the trash bin and on the way there, you stop and take a look in the mirror. Looking back, you see the same person, but with a noticable difference. You're shocked too see that your hair is a different color after all. Instead of your usual dull golden color, you have distinct, dark hair. It makes your eyebrows look a lot more prominent and makes your face look strangely different. Taking off your shirt, you see that the little chest hair you have is the same color too.
As you look harder, something else hits you. Part of the reason your face looks different is your ears protrude a lot more now. You had flat, forgettable ears before. Now, you would be surprised if someone describing your appearance didn't mention them. On the man on tv, they looked noticable but not out of place. On you however, they seem much larger and mismatched. You were decent looking before, but these changes make you look a little strange. Maybe not in a bad way, but you think you'd like your original look back. You focus on changing your ears back, think of the man on TV, kiss the ring and...
Nothing happens. Huh? Then you remember this ring is only supposed to work once per day, or at least that's what the package said. You guess you'll have to wait till tomorrow to fix this.