"What did I do?" you say aloud as you look over the screen. Wait a second, there's a message at the bottom of the screen. "Thank you for your order, as a special promotion right now, your order is free. It's cheaper to give stuff away to build word of mouth than it is to advertise." At least it didn't cost you anything.
You sit back in relief, but you notice something odd... You're looking down at your computer, it should be level with your face. "What the...? Am I growing again? That cologne!" You somehow doused yourself with it while you were entranced!
You stand up out of your chair, rushing over to the mirror. "What is happening to me now?" you wonder aloud. You get to the mirror and try to resist screaming.
You've grown to over seven feet tall, but that's the least of your worries. Your skin has turned a dark gray color. You still look like you did before, but much taller, your increased height has made your gut less prominent, but your new clothes are strtched tight over your body. "I'm a freak now!" you say, but it isn't over yet.
You look at your reflection and a new change comes to your attention. Your ears are starting to change. As you watch, they become pointed and grow out behind you, looking vaguely lupine. You also notice small bumps on your forehead. The bumps begin to burst out from your skin and leave you with small horns curling from your temples to the sides.
You step back in shock. Before, you were just a "bear," but now you're turning into something less than human. You look down at your hands and see that small, bony spurs are starting to grow out of the sides of your arms. You look back at the mirror and see that the fabric of your shirt is starting to rise near your shoulders, as if something is growing there too. Soon enough, a pair of sharp spikes now protrude from your shoulders. You stare at yourself in horror, but there is one change left. You feel a sensation in your lower jaw. You open your mouth in time to two sharp tusks extend from your lower jaw.
You're no longer just a huge, hairy guy, you're now a beast!